The Local Crew






Matt Patty
Matt Patty, Matt is a local boy and the proud father of two. He has been behind the chair cutting hair for 17 years, specializing in men’s grooming that’s sharp, stylish, and stress-free. Whether he’s perfecting a beard trim, teaching grooming techniques, or testing the next great scent, Matt brings skill, humor, and a love for the craft to everything he does. Matt is Proud to be a founding member of Local Beard; a brand built on the belief that guys deserve high-quality products without the fluff.

Tyler Hannah
Born and raised in Chattanooga, Tennessee. Tyler got into the beard game a few years back when he started Lucky Six Beard Co. Created as a small hobby, just him, some ideas, and a passion for creating real, quality beard products. Over time, the brand grew, and so did the vision. That’s when he decided to merge and rebrand into what’s now known as Local Beard. The goal is simple: keep it local, keep it real, and make quality products that actually do what they’re supposed to. No gimmicks, no fluff just solid stuff for guys who take their beard seriously. I appreciate every single person who’s supported the brand, whether you’re just discovering us or you’ve been rocking with us since the Lucky Six days. This isn’t just a beard company; it’s a community built on real grit, solid products, and a respect for the beard.

Jeff Guffey
A dedicated teacher and coach for 22 years, Guffey (as he is known to his friends) has spent most of his life under the sun—on ball fields, guiding young athletes, and living the outdoor life he loves. An avid outdoorsman, Guffey knows the importance of protecting and caring for your skin and beard in all conditions. That’s what inspired him to create his own line of natural oils—crafted not just to nourish, but to shield skin and hair from the elements. Guffey developed blends that are simple, effective, and grounded in his lifestyle. As a creative outlet, he also hand-pours candles—a process he uses to relax, reset, and bring calm to a busy mind. What started as a side project has grown into a meaningful way to combine craftsmanship with self-care.

Terry Thiel
Terry grew up in the Chattanooga area and started his working career in the restaurant business. He then changed careers to technology and worked with FTD in tech sales for 23 years. Terry started out his adventure with a beard during covid, working from home allowed him to experiment and learn about managing a beard. Matt Patty was a big influence coach, when the time came Terry joined as the 4th founding member of Local Beard.